Are Trade Shows Back? Read About our Experience with C&M Precision Tech
A couple of weeks ago, I had the pleasure to accompany Dan Villemaire, President of C&M Precision Tech to our first trade show post-COVID.
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LEVY supports your mission to grow faster, enter new markets and launch new products or services. It enables us to think strategically to lay a solid foundation, focus sharply with the best tools and processes available, and act quickly to deliver results.
How Lead Scoring Help You Win at CONVERTING PROSPECTS into CUSTOMERS
As human beings, we love to keep score because it fulfills a primal need to compare ourselves to others. Am I “better” than him or her? What must I do to “catch up?” Or is he or she the one who needs to “catch up” to me? Although keeping score can have negative consequences in professional and personal relationships alike, when it comes to marketing automation keeping score – Lead Scoring – can help you accelerate the time it takes to convert a prospect into a customer.
Freshen Up Your Marketing Strategies with ABM!
The customer’s digital journey begins early. In fact, much earlier than ever before due to 3 major forces converging:
Converting is Why You Play
After watching the recent Super Bowl, I began thinking about the similarities between running a successful football team and converting prospects to customers.
Is Customer Experience a Function of People Experience?
Quoting the excellent work of James L. Heskett and team in the article “Putting the Service-Profit Chain to Work"
Why Excellent Content is Critical to Successful Digital Marketing
By producing excellent content, you achieve these 4 benefits:
- Educate target audiences about the products and services you offer, and on relevant subjects related to those products or services
- Improve your SEO rankings
- Build backlinks to increase traffic to your website
- Complement your social media strategy
Why Media Relations Benefits Digital Marketing Campaigns [4 Reasons]
On any given subject, from technological innovation to fashion preferences to sports wagering, the common wisdom is often wrong. In line with this perception is the belief among top and senior management at companies of all sizes that owned media -- the websites, eNewsletters, digital catalogs and social platforms that companies create (often with assistance from a firm such as ours) to promote their products or services -- provides sufficient visibility among target audiences.
How to Enable e-Commerce (Fast) Without Breaking the Bank
In this article:
- Online shopping is trending upward - quickly
- Why eCommerce is the future of shopping (B2B and B2C)
- How to get your products to the online marketplace in less time, with less budget
The move to online shopping has shifted steadily over the past decade, most dramatically since the beginning of COVID-19, and now accounts for nearly 35% of all buying done in the United States.
Virtual Tour Makes Meaningful Connections Possible During Pandemic & Beyond
Customers Can’t Come to You? You Can’t Visit Customers? Now What?
Time to Rethink Importance of Face-to-Face Meetings
by Francois Gau
8 Fun (and Quality) Movies & Shows for Marketers to Enjoy
With summer in full swing, temperatures through the roof, and limited ability to socialize outside even if you want to brave the heat, it's the perfect time to settle down with your favorite streaming platform and have some indoor fun.
